Guideline 4.1
Guideline 4.1(c) - Design: Unauthorized Use of Another Developer's Brand or Icon
Our Take
Apple is rejecting your app because it uses another developer's trademarked name, icon, or branding elements without documented approval. This is the 4.1(c) variant — distinct from general copycat (4.1(a)) and impersonation (4.1(b)). Here, Apple has identified specific brand assets belonging to another entity being used in your app or metadata. This commonly happens when developers use logos of integrated services (e.g., displaying the Spotify logo in your DJ app, or the YouTube logo in your downloader), include partner brand marks without a formal agreement on file with Apple, or use another company's app icon style as their own. Apple provides a clear resolution path: if you have legitimate authorization to use the branding, attach documentary evidence (licensing agreement, brand usage permission letter, partnership documentation) in App Store Connect's App Review Information section. If you don't have authorization, you must remove all unauthorized brand elements. The fastest compliant path is to replace third-party brand assets with text references or your own original assets. You can say 'Works with Spotify' in text — you cannot display the Spotify logo without a brand usage agreement.
Resolution Guide
Audit all visual assets
Search your app for logos, icons, and brand imagery belonging to other companies. Check splash screens, settings pages, integration screens, and about pages.
Replace logos with text
Instead of displaying a Spotify logo, use plain text: 'Connect to Spotify.' This does not require brand authorization.
Remove brand marks from screenshots
App Store screenshots showing third-party logos will also be flagged.
Check your app icon
If your icon incorporates elements similar to another brand's icon (color, shape, style), redesign it to be wholly original.
Review keywords and subtitle
Remove trademarked terms from your keyword field and app subtitle.
### Path B: You DO have authorization
Gather documentation
Collect licensing agreements, brand usage approval emails, or partnership contracts.
Upload to App Store Connect
Go to your app version > App Review Information > Attachments. Upload the authorization documents.
Reply in Resolution Center
Explain which specific brand elements you are authorized to use and reference the attached documentation.
Prevention
Example Rejection Email
Consider Appealing
If you have documented permission (licensing agreement, brand guidelines approval, partnership letter), upload it to App Review Information in App Store Connect and reply in Resolution Center explaining the authorization. Apple will typically approve within one review cycle once documentation is verified.
Before & After
Music app displays official Spotify, Apple Music, and YouTube Music logos on the integration settings screen
Integration screen uses text labels ('Spotify,' 'Apple Music,' 'YouTube Music') with generic music-note icons instead of official brand logos
What changed: Text references to services are acceptable. Displaying official logos requires a documented brand usage agreement.
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