Guideline 4.2.1 - Design: AR App With No Real Interaction

Apple is rejecting your AR app because it does not provide a meaningful augmented reality experience. This guideline requires that AR apps use ARKit or RealityKit in a way that delivers genuine interactive value — not just placing a static 3D model in the camera view with no further interaction. This rejection typically hits apps that let users view a single 3D object in AR with no ability to interact with it, customize it, or use it in a meaningful workflow. Common offenders: furniture preview apps that only show one item, novelty apps that place a static character in the scene, or demo apps that showcase ARKit but don't do anything useful with it. Apple wants AR apps to provide persistent, interactive, and useful experiences. 'Persistent' means the AR content should react to the real environment (lighting, surfaces, occlusion). 'Interactive' means users should be able to manipulate objects, trigger actions, or use gestures. 'Useful' means the AR component should serve a practical or entertainment purpose beyond novelty. The fastest compliant path is to add meaningful interaction layers: object manipulation (scale, rotate, reposition), multiple objects or scenes, surface detection feedback, and a clear use case that justifies the AR experience.