Guideline 3

Guideline 3 - Business: Confirm In-App Purchase Weekly Price is Intended

Low SeverityEasy FixTypical Fix: 1-2 hours to respond; review resumes within 24-48 hours1 Report

Also known as:Can you confirm the following In-App Purchase product(s) have the correct intended price(s): [Product Name] ($X.XX USD per [period])?Additional verification is needed before the review continues. Please confirm the pricing for your auto-renewable subscription.We noticed the price of your In-App Purchase may be higher than expected. Please verify that this is the intended price.Please confirm that the price tier selected for [Product Name] is correct and matches the billing period you intend to offer.This is an automated message. The review of this submission cannot proceed until you confirm the intended price of your In-App Purchase.

Our Take

Apple's systems automatically flag In-App Purchase products whose price looks unusual, such as a weekly subscription at $9.99, and pause the review until the developer confirms the price is intentional.

The check exists to catch pricing mistakes, like selecting the wrong price tier or confusing a weekly price with a monthly one, before users are charged.

Weekly subscriptions usage has increased sharply over the last two years. Weekly subscriptions at higher prices are scrutinized more, but is not in violation of any guideline.

The message is template language and nothing in it asks you to change your app. The fastest compliant path is to verify that $9.99 per week is what you intend by confirming it in the Resolution Center reply.

Make sure your paywall shows the same price and billing period. If the price is wrong, correct it in App Store Connect first and then reply with the corrected price. This preserves your business model and usually clears the same day the reply is processed.

Resolution Guide

Verify the price in App Store Connect

Open your app, go to Monetization > Subscriptions, select Framemaxxed Pro Weekly, and check the subscription duration (1 week) and the base price ($9.99 USD). Confirm both match your intent. Also check the price in a few other storefronts, since Apple derives them from the base price.

Correct the price first if it is wrong

If the price or duration is not what you intended, fix it in App Store Connect before replying. Then state the corrected price in your response so the reviewer can re-verify.

Check that your paywall matches

Make sure the in-app paywall shows the same price and billing period (for example, "$9.99 per week"), with the price as the most prominent billing element. Also check that any free trial or intro offer terms are clearly displayed and that Terms of Use and Privacy Policy links are present.

Reply in the Resolution Center

Respond directly to the message in App Store Connect with a short, factual confirmation. Example: "Confirming that Framemaxxed Pro Weekly at $9.99 USD per week is the correct intended price. The subscription is described on our paywall with the price and billing period shown before purchase." Do not resubmit a new binary unless you changed something in the app.

Wait for review to resume

Do not cancel or resubmit the build. The existing submission continues once Apple processes your reply. If there is no movement after 48 hours, follow up in the same thread.

Prevention

Double-check price tier and duration whenever you create or edit a subscription product, especially weekly products, which are flagged more often.

Keep paywall copy, App Store Connect pricing, and subscription metadata consistent.

Consider adding a short note in the App Review Information field explaining the pricing model (for example, "Weekly subscription at $9.99 is intentional") on submissions that include new or higher-priced subscriptions.

Show the billing period clearly on the paywall so the price is never ambiguous to users or reviewers.

Example Rejection Email

From:Apple App Review Team

Subject:Guideline 3 - Business: Confirm In-App Purchase Weekly

App Review Guideline Issue This is an automated message. The review of this submission cannot proceed. See below for more information. Additional verification is needed before the review continues. Specifically, can you confirm the following In-App Purchase product(s) have the correct intended price(s): Pro Weekly ($9.99 USD per week)? Once we receive your confirmation, we will continue our review. If there's additional information you'd like to provide, include it in your response to this message in App Store Connect. Learn more about guideline 3 requirements in guideline 3.

Before & After

Before — Rejected

The reviewer message sits unanswered in App Store Connect while the submission remains paused on the $9.99 weekly price.

After — Approved

You reply in the Resolution Center: "Confirming Framemaxxed Pro Weekly at $9.99 USD per week is the correct intended price."

What changed: Apple's message says review continues once the price is confirmed, so a direct reply unblocks it.

Before — Rejected

The product is configured at $9.99 per week in App Store Connect but the paywall says "$9.99/month" or omits the billing period.

After — Approved

The paywall shows "$9.99 per week" with the billing period clearly displayed, matching App Store Connect.

What changed: Consistent pricing across the store and the app removes any basis for further price or disclosure questions.

Before — Rejected

The price tier was selected by mistake (for example, a monthly-level price set on a weekly duration).

After — Approved

The price is corrected in App Store Connect and the reply states the new intended price.

What changed: Fixing the underlying error before confirming prevents users from being charged an unintended amount and prevents a repeat flag.

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