Guideline 1.1.3
Guideline 1.1.3 - Safety: Weapons and Firearms Content
Our Take
Apple is rejecting your app because it depicts illegal or reckless use of weapons, or it facilitates the purchase of firearms or ammunition. This covers firearm marketplaces, instructional content on weapon modifications, apps that glamorize weapon use, and dangerous object tutorials. This rejection most commonly hits: marketplace apps that include a firearms section, apps for gun shops or ammunition retailers, weapon modification tutorial apps, and shooting-related apps that cross the line from sport into glorification. Note that hunting and sport shooting apps are generally fine as long as they don't facilitate direct purchases or encourage reckless behavior. The distinction Apple draws is between apps about weapons (educational, sporting) and apps that facilitate the acquisition of weapons or encourage their reckless use.
Resolution Guide
Remove purchase facilitation
If your app facilitates buying firearms or ammunition, remove all purchasing, cart, checkout, and payment functionality for these items.
Remove instructional content
Remove tutorials on weapon modifications (suppressors, bump stocks, etc.) or other potentially dangerous modifications.
Reframe as informational
If the app has legitimate sporting or educational value, reframe it around information, community, and sport rather than acquisition.
Consider a web-based approach
If your business requires firearm sales, consider directing users to your website for purchases rather than handling them in-app.
Prevention
Example Rejection Email
Consider Appealing
Appeal if the app is purely educational (historical, sport shooting) with no purchase facilitation. Provide context about the app's educational or sporting purpose.
Before & After
Marketplace app includes a firearms category with 'Add to Cart' and checkout for guns and ammunition
Firearms category removed from in-app marketplace, replaced with 'Visit our website for firearms' informational link
What changed: Firearm purchase facilitation is not permitted in-app, but informational content about sporting goods is acceptable.
Community Solutions · 0
Sign in to share your solution.
More Guideline 1 (Safety) rejections
- Guideline 1.1 - Safety: Objectionable Content in App Marketing
- Guideline 1.1.1 - Safety: Defamatory or Discriminatory Content
- Guideline 1.1.2 - Safety: Realistic Violence or Encouragement of Violence
- Guideline 1.1.4 - Safety: Sexual or Pornographic Content
- Guideline 1.1.6 - Safety: False Information or Fake Features
- Guideline 1.1.7 - Safety: Exploiting Recent Events or Tragedies